Get ready for FALL 2 coming 10.7. Our biggest drop of the year!

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Baby Sale! 25% off NB to 18-24M. Price as marked. Spend €100 get a €10 mystery swaddle, spend €150+ and get a free mystery swaddle. *Must meet thresholds before adding mystery item.

  • rib knit long sleeve tee - blue fog
    rib knit long sleeve tee - blue fog rib knit long sleeve tee - blue fog
    Regular price
    $ 28.00
    Sale price
    $ 21.00
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    rib knit long sleeve tee - blue fog

    Regular price
    $ 28.00
    Sale price
    $ 21.00
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    • Description
    Our rib knit long sleeve tees are perfect for every day wear on those cooler months! Made of soft, stretchy rib knit, it features cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. Fabric content: 94% modal, 6% spandex
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  • rib knit long sleeve tee - palm
    rib knit long sleeve tee - palm rib knit long sleeve tee - palm
    Regular price
    $ 28.00
    Sale price
    $ 21.00
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    rib knit long sleeve tee - palm

    Regular price
    $ 28.00
    Sale price
    $ 21.00
    Unit price
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    • Description
    Our rib knit long sleeve tees are perfect for every day wear on those cooler months! Made of soft, stretchy rib knit, it features cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. Fabric content: 94% modal, 6% spandex
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  • rib knit tank top - red hearts on natural
    rib knit tank top - red hearts on natural rib knit tank top - red hearts on natural
    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    rib knit tank top - red hearts on natural

    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    • Description
    Our rib knit tank tops are perfect for every day wear during the warmer months! Made of soft, stretchy rib knit fabric and includes a small helseapoteket logo tag. Designed to mix and match with our rib knit shorts. Fabric content: 95% modal, 5% spandex
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  • rib knit tank top - blue fog
    rib knit tank top - blue fog rib knit tank top - blue fog
    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    rib knit tank top - blue fog

    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
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    Color:
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    • Description
    Our rib knit tank tops are perfect for every day wear during the warmer months! Made of soft, stretchy rib knit fabric and includes a small helseapoteket logo tag. Designed to mix and match with our rib knit shorts. Fabric content: 94% modal, 6% spandex
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  • rib knit tank top - palm
    rib knit tank top - palm rib knit tank top - palm
    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
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    rib knit tank top - palm

    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
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    • Description
    Our rib knit tank tops are perfect for every day wear during the warmer months! Made of soft, stretchy rib knit fabric and includes a small helseapoteket logo tag. Designed to mix and match with our rib knit shorts. Fabric content: 94% modal, 6% spandex
    Read More
  • rib knit tank top - fudge stripe
    rib knit tank top - fudge stripe rib knit tank top - fudge stripe
    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    rib knit tank top - fudge stripe

    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    • Description
    Our rib knit tank tops are perfect for every day wear during the warmer months! Made of soft, stretchy rib knit fabric and includes a small helseapoteket logo tag. Designed to mix and match with our rib knit shorts. Fabric content: 78% modal, 15% rayon, 7% spandex
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  • rib knit long sleeve tee - fudge stripe
    rib knit long sleeve tee - fudge stripe rib knit long sleeve tee - fudge stripe
    Regular price
    $ 28.00
    Sale price
    $ 21.00
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    rib knit long sleeve tee - fudge stripe

    Regular price
    $ 28.00
    Sale price
    $ 21.00
    Unit price
    per 
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    Color:
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    • Description
    Our rib knit long sleeve tees are perfect for every day wear on those cooler months! Made of soft, stretchy rib knit, it features cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. Fabric content: 78% modal, 15% rayon, 7% spandex
    Read More
  • slub boy shorts - triple stripe on quarry
    slub boy shorts - triple stripe on quarry slub boy shorts - triple stripe on quarry
    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    slub boy shorts - triple stripe on quarry

    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy slub jersey which has been milled and pre-washed just for our line. Fabric content: 100% cotton
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  • jersey boy shorts - heather thyme
    jersey boy shorts - heather thyme jersey boy shorts - heather thyme
    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
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    jersey boy shorts - heather thyme

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
    Choose Size
    Color:
    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy heavy jersey which has been milled and pre-washed just for our line. Fabric content: 50% polyester, 38% cotton, 12% rayon
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  • jersey boy shorts - heather buck
    jersey boy shorts - heather buck jersey boy shorts - heather buck
    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
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    jersey boy shorts - heather buck

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
    Choose Size
    Choose Color
    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy heavy jersey which has been milled and pre-washed just for our line. Fabric content: 50% polyester, 38% cotton, 12% rayon
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  • jersey boy shorts - heather dark peony
    jersey boy shorts - heather dark peony jersey boy shorts - heather dark peony
    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
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    jersey boy shorts - heather dark peony

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
    Choose Size
    Color:
    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy heavy jersey which has been milled and pre-washed just for our line. Fabric content: 50% polyester, 38% cotton, 12% rayon
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  • boy shorts - pine
    boy shorts - pine boy shorts - pine
    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    boy shorts - pine

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
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    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. Fabric content: 55% cotton, 36% polyester, 9% rayon 
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  • retro short - heather buck
    retro short - heather buck retro short - heather buck
    Regular price
    $ 33.00
    Sale price
    $ 24.75
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    retro short - heather buck

    Regular price
    $ 33.00
    Sale price
    $ 24.75
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! This fabric has been milled and pre-washed just for our line! Fabric content: 50% polyester, 38% cotton, 12% rayon
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  • retro short - heather thyme
    retro short - heather thyme retro short - heather thyme
    Regular price
    $ 33.00
    Sale price
    $ 24.75
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    retro short - heather thyme

    Regular price
    $ 33.00
    Sale price
    $ 24.75
    Unit price
    per 
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! This fabric has been milled and pre-washed just for our line! Fabric content: 50% polyester, 38% cotton, 12% rayon
    Read More
  • retro short - heather dark peony
    retro short - heather dark peony retro short - heather dark peony
    Regular price
    $ 33.00
    Sale price
    $ 24.75
    Unit price
    per 
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    retro short - heather dark peony

    Regular price
    $ 33.00
    Sale price
    $ 24.75
    Unit price
    per 
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! This fabric has been milled and pre-washed just for our line! Fabric content: 50% polyester, 38% cotton, 12% rayon
    Read More
  • ringer tee - heather buck
    ringer tee - heather buck ringer tee - heather buck
    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    ringer tee - heather buck

    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    • Description
    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 50% polyester, 38% cotton, 12% rayon
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  • ringer tee - heather thyme
    ringer tee - heather thyme ringer tee - heather thyme
    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    ringer tee - heather thyme

    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
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    Color:
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    • Description
    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 50% polyester, 38% cotton, 12% rayon
    Read More
  • ringer tee - heather dark peony
    ringer tee - heather dark peony ringer tee - heather dark peony
    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
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    ringer tee - heather dark peony

    Regular price
    $ 24.00
    Sale price
    $ 18.00
    Unit price
    per 
    Choose Size
    Color:
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    • Description
    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 50% polyester, 38% cotton, 12% rayon
    Read More
  • ringer tee - USA on natural
    ringer tee - USA on natural ringer tee - USA on natural
    Regular price
    $ 26.00
    Sale price
    $ 19.50
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    ringer tee - USA on natural

    Regular price
    $ 26.00
    Sale price
    $ 19.50
    Unit price
    per 
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    • Description
    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton
    Read More
  • rib knit shorts - natural harbor and lake
    rib knit shorts - natural harbor and lake rib knit shorts - natural harbor and lake
    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    rib knit shorts - natural harbor and lake

    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: body: 95% cotton, 5% spandex cuffs: 46% cotton, 46% polyester, 8% spandex
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  • rib knit shorts - swell admiral blue and polo blue
    rib knit shorts - swell admiral blue and polo blue rib knit shorts - swell admiral blue and polo blue
    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    rib knit shorts - swell admiral blue and polo blue

    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: 94% cotton, 6% spandex
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  • rib knit shorts - medium gray shade and athletic gray
    rib knit shorts - medium gray shade and athletic gray rib knit shorts - medium gray shade and athletic gray
    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    rib knit shorts - medium gray shade and athletic gray

    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: body: 46% polyester, 35% cotton, 11% spandex, left leg cuff: 49% polyester, 36% cotton, 12% rayon, 3% spandex right leg cuff: 95% cotton, 5% spandex
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  • rib knit shorts - natural desert sand and woodrose
    rib knit shorts - natural desert sand and woodrose rib knit shorts - natural desert sand and woodrose
    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    rib knit shorts - natural desert sand and woodrose

    Regular price
    $ 21.00
    Sale price
    $ 15.75
    Unit price
    per 
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: body/left leg cuff: 95% cotton, 5% spandex right leg cuff: 46% polyester, 35% cotton, 11% spandex 
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  • rib knit shorts - golf green lake and harbor
    rib knit shorts - golf green lake and harbor rib knit shorts - golf green lake and harbor
    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    rib knit shorts - golf green lake and harbor

    Regular price
    $ 21.00
    Sale price
    $ 15.75
    Unit price
    per 
    Choose Size
    Color:
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: body: 95% cotton, 5% spandex cuffs: 46% cotton, 46% polyester, 8% spandex
    Read More

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