Get ready for FALL 2 coming 10.7. Our biggest drop of the year!

399 products

prints

  • rib knit shorts - waves on ocean
    rib knit shorts - waves on ocean rib knit shorts - waves on ocean
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    $ 21.00
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    rib knit shorts - waves on ocean

    Regular price
    $ 21.00
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    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: 95% modal, 5% spandex
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  • tank top - lunar on gold
    tank top - lunar on gold tank top - lunar on gold
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    $ 24.00
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    $ 18.00
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    tank top - lunar on gold

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    $ 24.00
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    $ 18.00
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    A summer basic, these tanks are perfect for the warm days ahead!  Totally gender neutral and the pairing options are endless. Made out of a soft and stretchy slub jersey, this top features a slight racer back detail and logo tag at side seam. Fabric content: 100% cotton
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  • basic tee - under the sea on aura
    basic tee - under the sea on aura basic tee - under the sea on aura
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    $ 24.00
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    $ 18.00
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    basic tee - under the sea on aura

    Regular price
    $ 24.00
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    $ 18.00
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    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric.  Unisex fit; generous length. Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 100% cotton
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  • basic tee - swim club on dusty blue
    basic tee - swim club on dusty blue basic tee - swim club on dusty blue
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    $ 24.00
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    $ 18.00
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    basic tee - swim club on dusty blue

    Regular price
    $ 24.00
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    $ 18.00
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    Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric.  Unisex fit; generous length. Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 100% cotton
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  • rib knit shorts - maps on oil blue
    rib knit shorts - maps on oil blue rib knit shorts - maps on oil blue
    Regular price
    $ 21.00
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    $ 15.75
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    rib knit shorts - maps on oil blue

    Regular price
    $ 21.00
    Sale price
    $ 15.75
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    • Description
    Made of soft, stretchy rib knit, these cozy shorts have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: 95% modal, 5% spandex
    Read More
  • french terry retro short - maps on oil blue
    french terry retro short - maps on oil blue french terry retro short - maps on oil blue
    Regular price
    $ 33.00
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    $ 24.75
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    french terry retro short - maps on oil blue

    Regular price
    $ 33.00
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    $ 24.75
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 56% Cotton, 14% Polyester, 30% Rayon
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  • boy shorts - maps on heather gray
    boy shorts - maps on heather gray boy shorts - maps on heather gray
    Regular price
    $ 30.00
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    $ 22.50
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    boy shorts - maps on heather gray

    Regular price
    $ 30.00
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    $ 22.50
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    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 56% Cotton, 35% Polyester, 9% Rayon
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  • rib knit long sleeve tee - faded camo
    rib knit long sleeve tee - faded camo rib knit long sleeve tee - faded camo
    Regular price
    $ 28.00
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    $ 21.00
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    rib knit long sleeve tee - faded camo

    Regular price
    $ 28.00
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    $ 21.00
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    • Description
    Our rib knit long sleeve tees are perfect for every day wear on those cooler months! Made of soft, stretchy rib knit, it features cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. NOTE:   We've received some feedback that our 'faded camo' fabric runs a bit smaller compared to our other fabrics, particularly the 100% cotton. If you are in-between sizes, we suggest sizing up. Fabric content: 48% cotton, 47% polyester, 5% spandex
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  • rib knit tee - stars on quartz
    rib knit tee - stars on quartz rib knit tee - stars on quartz
    Regular price
    $ 24.00
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    $ 18.00
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    rib knit tee - stars on quartz

    Regular price
    $ 24.00
    Sale price
    $ 18.00
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    • Description
    Our rib knit tees are perfect for every day wear during the warmer months! Made of soft, stretchy rib knit, features short sleeves, cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. NOTE: To achieve a white print on a dark fabric the stars print will feel, wear, and wash similar to a screen print. On areas of high abrasion, the print can fade over time.  Fabric content: 1x1 rib knit, 95% modal, 5% spandex
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  • boy shorts - faded camo
    boy shorts - faded camo boy shorts - faded camo
    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    boy shorts - faded camo

    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. NOTE:   We've received some feedback that our 'faded camo' fabric runs a bit smaller compared to our other fabrics, particularly the 100% cotton. If you are in-between sizes, we suggest sizing up. Fabric content: 50% cotton, 50% polyester
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  • retro short - birds on thistle
    retro short - birds on thistle retro short - birds on thistle
    Regular price
    $ 33.00
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    $ 24.75
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    retro short - birds on thistle

    Regular price
    $ 33.00
    Sale price
    $ 24.75
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 100% cotton
    Read More
  • shorties - dots on sangria
    shorties - dots on sangria shorties - dots on sangria
    Regular price
    $ 30.00
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    $ 22.50
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    shorties - dots on sangria

    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    • Description
    these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  Fabric content: 56% cotton, 35% polyester, 9% rayon
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  • shorties - maps on oil blue
    shorties - maps on oil blue shorties - maps on oil blue
    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    shorties - maps on oil blue

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
    Choose Size
    Color:
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    • Description
    these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 56% cotton, 35% polyester, 9% rayon
    Read More
  • shorties - pine cones on rosewood
    shorties - pine cones on rosewood shorties - pine cones on rosewood
    Regular price
    $ 30.00
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    $ 22.50
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    shorties - pine cones on rosewood

    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    per 
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    • Description
    these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content:  56% cotton, 35% polyester, 9% rayon
    Read More
  • shorties - constellations on faded black
    shorties - constellations on faded black shorties - constellations on faded black
    Regular price
    $ 30.00
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    $ 22.50
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    shorties - constellations on faded black

    Regular price
    $ 30.00
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    $ 22.50
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    • Description
    these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 100% cotton
    Read More
  • ribbon dress - pine cones on rosewood
    ribbon dress - pine cones on rosewood ribbon dress - pine cones on rosewood
    Regular price
    $ 45.00
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    $ 33.75
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    ribbon dress - pine cones on rosewood

    Regular price
    $ 45.00
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    $ 33.75
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    • Description
    Ready for fall and to last through winter, our ribbon dress has a sweet gathered neckline, generous twill tape tie at the nape of the neck in back, and sleeves that roll at wrist.  It is made out of our signature soft & cozy french terry which has been milled and pre-washed just for our line. It hits just above the knee and fits true to size. It can be worn alone on cool days or with knee socks and tights when it's extra cold. This style features a slouchy fit and is more noticeable on the bigger sizes (5T and up). The ribbon on the back will need to be tied very tightly so we do not suggest sizing up on this style! Fabric content: 56% cotton, 35% polyester, 9% rayon
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  • trademark raglan hoodie - trees on olive
    trademark raglan hoodie - trees on olive trademark raglan hoodie - trees on olive
    Regular price
    $ 40.00
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    $ 30.00
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    trademark raglan hoodie - trees on olive

    Regular price
    $ 40.00
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    $ 30.00
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    baby/toddler hoodie with raglan sleeves and a band around the hood, cuffs, and bottom in our trademark raglan style with small logo seam tag. made out of soft & cozy french terry that has been milled for our line and pre-washed! Note: Prints are susceptible to normal wear and tear, especially in areas of high abrasion.  Fabric content: 100% cotton
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  • henley hoodie - maps on heather gray
    henley hoodie - maps on heather gray
    Regular price
    $ 45.00
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    $ 33.75
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    henley hoodie - maps on heather gray

    Regular price
    $ 45.00
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    $ 33.75
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    The henley hoodie is back and perfect for the cool summer nights and fall. Similar to our ‘trademark’ style raglan hoodie and featuring a henley placket with 100% natural coconut buttons.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. So cute on tiny babies & big kids alike!  NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 75% cotton, 20% polyester, 5% rayon 
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  • knot hat - dots on thistle
    knot hat - dots on thistle
    Regular price
    $ 12.00
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    $ 9.00
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    knot hat - dots on thistle

    Regular price
    $ 12.00
    Sale price
    $ 9.00
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    The coziest new hat to come home cozy in! Available in 3 sizes and made from our soft and stretch rib knit.  NOTE: the C/C seam tag is flipped on this run of hats. All hats are 30%, final sale! Fabric content: 95% cotton, 5% spandex
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  • knot hat - maps on camel
    knot hat - maps on camel
    Regular price
    $ 12.00
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    $ 9.00
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    knot hat - maps on camel

    Regular price
    $ 12.00
    Sale price
    $ 9.00
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    • Description
    The coziest new hat to come home cozy in! Available in 3 sizes and made from our soft and stretch rib knit.  NOTE: the C/C seam tag is flipped on this run of hats. All hats are 30%, final sale! Fabric content: 95% cotton, 5% spandex
    Read More
  • trademark raglan hoodie - carolina blue domino
    trademark raglan hoodie - carolina blue domino trademark raglan hoodie - carolina blue domino
    Regular price
    $ 40.00
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    $ 30.00
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    trademark raglan hoodie - carolina blue domino

    Regular price
    $ 40.00
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    $ 30.00
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    • Description
    baby/toddler hoodie with raglan sleeves and a band around the hood, cuffs, and bottom in our trademark raglan style with small logo seam tag. made out of soft & cozy french terry that has been milled for our line and pre-washed!  Fabric content: 100% cotton
    Read More
  • shorties - carolina blue domino
    shorties - carolina blue domino shorties - carolina blue domino
    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    shorties - carolina blue domino

    Regular price
    $ 30.00
    Sale price
    $ 22.50
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    • Description
    these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  Fabric content: 100% cotton
    Read More
  • retro short - dots on sea spray
    retro short - dots on sea spray retro short - dots on sea spray
    Regular price
    $ 33.00
    Sale price
    $ 24.75
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    per 
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    retro short - dots on sea spray

    Regular price
    $ 33.00
    Sale price
    $ 24.75
    Unit price
    per 
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    • Description
    A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 100% cotton, exclusive of trim and binding
    Read More
  • boy shorts - constellations on light gray
    boy shorts - constellations on light gray boy shorts - constellations on light gray
    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
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    boy shorts - constellations on light gray

    Regular price
    $ 30.00
    Sale price
    $ 22.50
    Unit price
    per 
    Choose Size
    Color:
    Show all
    • Description
    The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. NOTE: Prints are susceptible to normal wear and tear, especially in areas of high abrasion. Fabric content: 48% cotton, 47% polyester, 5% spandex
    Read More

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