A shorter, retro inspired summer short! Features a wide & comfy elastic waist, faux drawstring, and binding around the legs for the classic track short look! Fabric content: 47% cotton, 35% polyester, 18% rayon 

A shorter, retro inspired summer short! Features a wide & comfy elastic waist, faux drawstring, and binding around the legs for the classic track short look! Fabric content: 47% cotton, 35% polyester, 18% rayon 

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric.  Unisex fit; generous length. Fabric content: 50% polyester, 38% cotton, 12% rayon 

Our new boxy sweatshirt has a loose, casual, unisex fit, and a rib collar. Made of our signature soft & cozy french terry fabric which has been milled and pre-washed just for our line. So cute & versatile on tiny babies & big kids alike! Fabric content: 57% cotton, 35% polyester, 8% rayon 

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton

Soft & comfy basic tee featuring our soft and stretchy slub jersey fabric, which has been milled and pre-washed just for our line. With a contrast neck and arm binding, the pairing options are endless!  Unisex fit; generous length. Fabric content: 100% cotton

This baby/toddler raglan 'beach' hoodie is just as good for cool fall days as it is on the shore! Sleeves that roll at the wrist, front seaming, a small helseapoteket logo, and a bound neckline give this helseapoteket staple its style and interest.  Made of our signature soft & cozy french terry which has been milled and pre-washed just for our line. So cute on tiny babies & big kids alike!  Fabric content: 47% cotton, 35% polyester, 18% rayon 

This baby/toddler raglan 'beach' hoodie is just as good for cool fall days as it is on the shore! Sleeves that roll at the wrist, front seaming, a small helseapoteket logo, and a bound neckline give this helseapoteket staple its style and interest.  Made of our signature soft & cozy french terry which has been milled and pre-washed just for our line. So cute on tiny babies & big kids alike!  Fabric content: 47% cotton, 35% polyester, 18% rayon 

This baby/toddler raglan 'beach' hoodie is just as good for cool fall days as it is on the shore! Sleeves that roll at the wrist, front seaming, a small helseapoteket logo, and a bound neckline give this helseapoteket staple its style and interest.  Made of our signature soft & cozy french terry which has been milled and pre-washed just for our line. So cute on tiny babies & big kids alike!  Fabric content: 47% cotton, 35% polyester, 18% rayon 

This baby/toddler raglan 'beach' hoodie is just as good for cool fall days as it is on the shore! Sleeves that roll at the wrist, front seaming, a small helseapoteket logo, and a bound neckline give this helseapoteket staple its style and interest.  Made of our signature soft & cozy french terry which has been milled and pre-washed just for our line. So cute on tiny babies & big kids alike!  Fabric content: 47% cotton, 35% polyester, 18% rayon 

Our new boxy sweatshirt has a loose, casual, unisex fit, and a rib collar. Made of our signature soft & cozy french terry fabric which has been milled and pre-washed just for our line. So cute & versatile on tiny babies & big kids alike! Fabric content: 48% polyester, 47% cotton, 5% spandex

Our new boxy sweatshirt has a loose, casual, unisex fit, and a rib collar. Made of our signature soft & cozy french terry fabric which has been milled and pre-washed just for our line. So cute & versatile on tiny babies & big kids alike! Fabric content: 100% cotton

Our new boxy sweatshirt has a loose, casual, unisex fit, and a rib collar. Made of our signature soft & cozy french terry fabric which has been milled and pre-washed just for our line. So cute & versatile on tiny babies & big kids alike! Note: Web white and lifestyle pictures are provided for style reference only- please refer to swatch for correct color.  Fabric content: 100% cotton

The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. Note: Web white and lifestyle pictures are provided for style reference only- please refer to swatch for correct color.  Fabric content: 100% cotton 

these soft and cozy shorties are perfect for those lazy summer days! with an elastic waist, faux drawstring, and contrasting leg bands, they make comfort and style effortless. so cute on both girls and boys!  Fabric content: 47% cotton, 35% polyester, 18% rayon 

The boy short!  For little fellas (and their moms) who like their shorts a bit longer than our 'shorties', these fit the bill!  Featuring pockets, a raw hem detail, our comfy elastic waist--easy to pull on--a faux drawstring, and a roomier knee length fit.  Made of our signature soft & stretchy french terry which has been milled and pre-washed just for our line. Note: Web white and lifestyle pictures are provided for style reference only- please refer to swatch for correct color.  Fabric content: 47% cotton, 35% polyester, 18% rayon 

A throwback style for warm weather, the retro short hits longer than our shorties but a bit shorter than boy shorts. Features pockets, contrast binding, a wide waistband and faux drawstring. Fit is comparable to joggers—just a shortened version! This fabric has been milled and pre-washed just for our line! Fabric content: 100% Cotton

Made of soft, stretchy rib knit, these cozy leggings have an elastic waist and faux drawstring with a middle panel designed to fit toddler bums! Designed to mix and match with our rib knit tops. Fabric content: 94% modal, 6% spandex

Our rib knit long sleeve tees are perfect for every day wear on those cooler months! Made of soft, stretchy rib knit, it features cuffs and a small helseapoteket logo tag. Designed to mix and match with our rib knit pants. Fabric content: 94% modal, 6% spandex

Our rib knit camisoles are perfect for every day wear or for using as under wear! Designed to mix and match with our rib knit shorts and bloomers.  Note: These camisoles are front to back reversible with one side being a scoop neck, and the other a flat straight neck Fabric content: 95% modal, 5% spandex

baby/toddler hoodie with raglan sleeves and a band around the hood, cuffs, and bottom in our trademark raglan style with small logo seam tag. made out of soft & cozy lightweight slub French Terry! This fabric has been milled and pre-washed just for our line! Fabric content: 100% cotton